Internet Riches

There are a large number of people who are looking to strike it rich on the internet. There seem to be just as many people offering to teach them how to do it. Unfortunately, more than 95% of would be internet entrepreneurs never get off the ground. The vast majority just never take action.

Internet Marketing  eBooks and Courses

A typical scenario is a person who is lured into internet marketing by the promise of making large sums of money in a very short time frame. They buy a product that guarantees that they will make lots of money. They go through the material and either try it or not. The majority do not take action, and most of the ones that do are unable to complete it for lack of technical skills. Then there is the minority that completes the course or prescribed steps of action, but never sees a return on their investment either because the product was flawed or they are missing a critical component of the process.

So one begins to wonder, if there are so many internet marketing products and courses out there why it is so difficult to make money online? Surely the authors of these courses are making money.

So Much to Learn

Well, here are the facts that you’ll never see in ad copy. It takes a lot of dedication, knowledge and just plain hard work to make it online. There is a lot to learn from the technical aspects of putting up websites, to the skills involved in writing ad copy, to finding and creating products to sell, to the underlying knowledge of how to build a business. Many successful marketers will confess that they spent many months and sometimes years before they figured out a system that worked for them.

The Typical Newbie

A typical beginning internet marketer will spend many thousands of dollars buying products that promise to bring in the cash fast. They start off excited and begin to try out the product, but never quite finish. Most find their email boxes chock full of offers from fellow internet marketers. This can become a huge distraction and really slow down their progress as they jump from product to product trying out this method and that technique, never really learning how to be a successful internet marketer. Moreover, most ebooks or courses on internet marketing are not complete and leave out critical elements that essentially ensure you will not succeed, at least not easily. Then the struggling entrepreneur simply gives up, concluding that it is all just a scam or it’s not for them.

So What is the Solution?

Consider this. The quickest way and, in the long run, the cheapest way to become a successful internet marketer is to find a good mentor or coaching program. Want proof? Ask almost any internet marketing guru. The majority of them will tell you that they had a mentor or significant training of some sort. This doesn’t mean that there aren’t some who figured it out on their own. But, the ones that did spent significantly more time and money learning the ropes on their own.

The Benefits of Having a Mentor or Coach.

The main benefit of a mentor/coach is that you have someone who has been there and done that. They can guide you in the right direction and answer any questions that you have. Your mentor can show you step by step what you need to be doing and focusing on. They will monitor your progress and keep you on task. You will be held accountable and will be motivated to succeed.

They will give you a thorough education starting with the fundamentals of business and marketing on through to the specialized skill sets you will need to develop. You will be much more likely to succeed with a coach on your side.

Alex Jeffreys’ Marketing With Alex Coaching Program

As an example of a coaching program, I would cite Alex Jeffreys’ 2010 coaching program, Marketing With Alex 3.0 since I have personal experience with it. In fact, I am in training as I write this. I have learned more in the first 5 weeks of coaching than I have since I began learning internet marketing 9 months ago. I’m finally beginning to understand what it takes to be successful online. (Trust me, it’s not in an ebook.) Now I have a clear plan of where I am going, focus on what needs to be done and in what order, and motivation to get it done.

Another, probably undervalued, aspect of joining a coaching program is that I am now part of an internet marketing community and can communicate with marketers with a wide range of abilities and experiences. They are all very supportive and eager to help. As time goes on, members of this community will likely become my colleagues and JV partners. My recommendation is that you do some research and find a good mentor or coaching program.

Note that enrollment in Marketing With Alex is now closed. However, you can find access to much of the materials that he teaches at this site.